Why would I pay to present?
This is not how the prototypical, professional, continuing education model works, and I have no idea if it Will work.
What sells is usually complex-content-specific, passive-knowledge acquisition. The presenter has it. The audience gets it…maybe.
This is the cookie dough ice cream of learning. Not bad and perhaps entertaining and worth the money for some nugget of information or networking contact, but weeks later you are usually just left with the lingering thought…that cookie dough ice cream was delicious.
But, effective learning is inefficient, and it takes Doing. It takes failing, getting feedback, and then the act of doing again…probably alone.
I remember paying for three slots of a course titled Dissertation my last two years in Grad School. It was an odd mental hurdle registering multiple times for this “course” each semester. Taking any more classes was frowned upon by my committee, and thus I was paying to learn by myself with scheduled guidance. I had attained the relevant content knowledge. I had adequate writing and researching skills. Pure and simple, it was time to do the work.
This experience was also freeing because I realized that if I learned the process, I could use it with any form of content.
Theoretically, I could teach any course or topic I was given, and I could find my own answers or lack thereof if given sufficient time.
I could have thoughtful conversations about the quality of the evidence presented without becoming emotional. My mind was open to change if new evidence presented itself, and I was taught to be constantly vigilant and untrusting of my own biases. Honestly, this made regular life a bit harder because I found most people are searching for agreement and don’t have the prerequisite knowledge or critical thinking skills to have these types of conversations and usually just make an emotional choice and then find evidence to support that decision…in these situations I can actively choose to just be quiet.
My goal with the BR200 is to help others through this process and combine learning with doing so we can ask better questions and have more nuanced conversations or actively choose to just be quiet. The two main skills we are trying to build are your ability to find your own answers and the ability to give 20-30 minute entertaining, evidence-based talks. Both of these skills I believe can be financially lucrative and help drive and anchor your business and client experience. Every online course module will end in a workshop or conference that focuses on owning and living that content and each module will reenforce the others by looking through a different vantage point.
The current BR200 module schedule is…
The Research Methods and Design Module culminating in the Professional Conference in Costa Rica in March of 2020 (50 Hours)
All Things Hypertrophy Module culminating in a Workshop/Training Camp in the Fall of 2020 (50 Hours)
Mindfulness Module culminating in a Workshop/Training in Late Summer or Fall of 2020. (25 Hours)
Endocrinology Module culminating in a Workshop/Training in Late 2020 or Early 2021. (25 Hours)
And then more modules and repeated modules in 2021. There will also likely be the opportunity to earn hours from other courses outside of Bro Research.
Additionally, once you earn your BR200 there will not be any annual dues. You will just be required to submit one referenced research paper or recorded talk per year and we will use these to build a library of quality BR200 content.
This idea has been ruminating in my head for some time, and a huge thanks to Steph for being a sounding board and allowing me to be a part of and see the intricacies and thoughtfulness that went into the Authentic Movements 200 and 500 hour YTTs.